BRIDGEVIEW, Ill. (July 10, 2019) – The Chicago Fire Soccer Club today announced a partnership agreement with Captain Morgan. Through its alliance with the Fire, Captain Morgan will receive use of the Club’s marks for co-branded packaging at retail, on-site activation on matchdays and integration across social and digital media properties.
Captain Morgan will also serve as a supporting partner for the Fire’s Pub to Pitch program, which provides fans with transportation to and from the Club’s home matches.
“We’re thrilled to have Captain Morgan partnering with our League and our Club at a time of such incredible growth,” said Chicago Fire Soccer Club Chief Operating Officer John Urban. “We look forward to joining forces with Captain Morgan to develop even more ways to deliver matchday fun, great experiences and memories for Fire fans.”
Beginning this month, fans will also see several national television commercials from Captain Morgan celebrating the new partnership, as well as digital content from @CaptainMorganUSA on Instagram and @CaptainMorganUS on Twitter. Additionally, out-of-home ads will be live in select cities around the country. Whether you’re taking in a match at the stadium or watching it from the pub with friends, always enjoy Captain Morgan responsibly. Captain’s orders!
About Captain Morgan Captain Morgan is the number one selling spiced rum and the third largest spirits brand in the U.S. With the promise that there’s more fun to be had, Captain Morgan encourages everyone 21+ to get the crew together and find the fun in each day. The Captain Morgan portfolio includes CAPTAIN MORGAN® Original Spiced Rum, CAPTAIN MORGAN® Black Spiced Rum, CAPTAIN MORGAN® Private Stock, CAPTAIN MORGAN® Cannon Blast, CAPTAIN MORGAN® LocoNut, CAPTAIN MORGAN® Apple Smash, CAPTAIN MORGAN® Watermelon Smash, CAPTAIN MORGAN® White Rum, CAPTAIN MORGAN® Pineapple Rum, CAPTAIN MORGAN® Coconut Rum and CAPTAIN MORGAN® Grapefruit Rum. For more information, visit http://www.CaptainMorgan.com.